MSc digital marketing students present their brand growth strategy for the US and Canada.
Marketing

From the Boardroom to the Classroom and Back Again: The Aer Lingus Experience Maria Ernica de Guzman, MSc in Marketing shares her recent experience to Aer Lingus, Dublin Airport. The Background I was back in the boardroom. For the first time in almost a year, I was in my element. Read more…

DatSci Award
Technology & Innovation

A Journey into the Derek O’Connor MSc in Business Analytics Scholarship Recent scholarship recipient Eoin Cotter shares his experience. It is an honour to be the 2018/19 recipient of the Derek O’Connor MSc in Business Analytics Scholarship, funded by Next Generation’s DatSci Awards. My initial foray into Business Analytics began Read more…